Do you think about whether or not your company cares? What do you need besides a pay check and some benefits? Leaders need to pay attention to being socially responsible within and outside their company. Does your company care? It should.
Leaders who are focused on more than just making a profit are those who care. They care about the work environment. They care about developing employees. They care about the well-being of the employees’ families. They also care about making the world, or at least their community, a better place. Does your company care? It should.
It’s more than just generous pay and benefits. Your leadership should tell your employees they are valued. Your leadership should cultivate their full potential. Your leadership should allow for volunteer opportunities.
Even leaders in small companies can make a big difference. Why is all of this important? Your employees will stay when you help them find meaning and purpose through their work. They’ll be advocates for your company. People want to buy from socially responsible companies. These are huge factors. Does your company care? It should.
Being a company that cares isn’t difficult. All it takes is showing genuine concern for your employees and creativity in developing opportunities to give back to your community. It will be a win-win-win … employees, your company, and the world. Do something that matters!
Does your company care? It should.
Dignity and respect always. Having an environment where everyone is treated with dignity and respect is crucial. Aggressive and mean-spirited behavior is never excusable. Especially during high-level business decisions, the human toll needs to be considered.
Empower others. Develop your people to do their jobs to the best of their potential. Define what success is to them. Give them the tools to achieve it. Empower your employees to do extraordinary things!
The reward is in the work. Once employees understand how they contribute to your vision, they will be driven with new purpose. They will feel valued and rewarded with the positive impact they’re making to the betterment of “their” organization.
Get from giving. Blow the dust off your old volunteer program or create one. Millennials want a company that they can identify with personally and this goes a long way. And, who doesn’t? Your program can be as basic as giving paid time off to volunteer at a favorite charity or having structure based on corporate objectives.
Visit the Center for Companies That Care for information and inspiration.
~ Karen Bullard – I am on a mission to ignite leadership purpose and passion helping you become better at what you do. Claim your free cheat sheet “Good-Bye NINO” with tips for how to be positive in a negative world — you’ll be glad you did!